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Tag Archive: colour

An illustration of a brain with a rainbow

The More Hue Know

Ever wonder why a certain colour makes you feel something? Or why so many logos are either red or blue? For those able to see the full spectrum visible to humans, colour has powerful influence over the choices we make, affecting our psychology more than we realize. It’s kind of spooky and fascinating, but the…

The Other Side of the Rainbow

Would you eat a purple hamburger? How about grey salad? However you need think of it, colour plays a decisive role in not only our preferences, but also our habits. In 2000, Heinz released its line of EZ Squirt products in colours Blastin’ Green, Funky Purple, Stellar Blue, Passion Pink, Awesome Orange, and Totally Teal. Intended…