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Generator Design is a complete advertising and design agency specializing in print, web, social media and email solutions for businesses.
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Julien’s House
Julien’s House came to us with the goal of launching a campaign centred around remembering loved ones that have passed. The Share Their Name campaign supports the notion that you won’t hurt your loved one by mentioning their name.
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Nelvana: A Fond Farewell (For Now)
Read more: Nelvana: A Fond Farewell (For Now)The Canadian Studio That Drew Our Childhoods It feels strange to type this, but Nelvana has paused production. After more than 50 years of bringing stories to life, the lights at Canada’s most famous animation studio have dimmed. Maybe (hopefully) not forever, but certainly for now. If you grew up in Canada (and several other…
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Networking 101: My Introvert’s Journey from Awkward Pitches to Genuine Connections
Read more: Networking 101: My Introvert’s Journey from Awkward Pitches to Genuine ConnectionsConfession time: For a while there, networking felt like wading through molasses in a suit. After the whole COVID-induced digital Google Meets and Teams calls, I felt truly disconnected from my local business community. While convenient, it also felt… well… isolating and decidedly anti-social. I’d dabbled in networking events before, but honestly, I never quite…
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I Tried AI, and It’s the End of the Advertising Industry!
Read more: I Tried AI, and It’s the End of the Advertising Industry!Did that headline get your attention? According to Google’s AI overview, negative headlines can increase clicks—reportedly by about 2.3% for every negative word. Is that true? Honestly, who knows. The same overview also claims that 16.78% of users have received unsafe advice from AI, 82% are skeptical, and yet only 8% actually check sources. For…
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Through outstanding design, both visual and copy, the Generator team develops campaigns which are relevant and socially conscience underscoring their commitment to community awareness.
— James Fancsy, I&F Design
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