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Author Archive: Generator Design

Adding A New Gear: Emma McLaughlin

Adding A New Gear: Emma McLaughlin

3-Minute Read. Welcome to Windsor—a city chock full of tech, arts, culture, talent, and diversity. Generator Design is proud to not only be a part of it, but to be able to open our doors to the creatives who call Windsor home. We recently had the opportunity to welcome aboard one such creative mind. Without…


The Cheese Bar – A Taste of Class

There’s cheese and then there’s artisan cheese. And you better believe there’s a difference. When you visit the Cheese Bar, you’re going to learn that is just what it is: different. The Cheese Bar has two distinct identities that they use for separate aspects of their business: a logo for general branding purposes and a label used for…


Dionne Orthodontics: A First Class Flight

We always have fun working on projects for our long-time client, Dionne Orthodontics. They were looking for a package design to house custom orthodontic appliances. The challenge was to produce a sleek, modern and minimalistic design in the style of packages by Apple or Beats by Dre.  We wanted the product to have a lot…


Kinetic Konnection: (Em)Bracing the Difference

Your typical medical marketing material often looks the same: white, clinical and sterile. While being informative, it’s not very friendly or inviting. It’s not exactly something you’d be inclined to pick up in a doctor’s waiting room.   Kinetic Konnection’s marketing material is designed to stand out from the bunch. Our client wanted a brand…


We’re Freshening Things Up

A strong logo can have a large impact on your business. If your business has been up and running for some time, it can be interesting to visit that logo and give it a refresh. Sometimes this may seem like a daunting task, but it’s important to breathe new life into your company. It can…